The Ultimate Guide to Custom Lanyards: Personalized Promotional Items

Custom lanyards are practical and personalized promotional items that are commonly used to hold identification badges, keys, or small electronic devices. They are made from a variety of materials, such as polyester, nylon, or woven fabric, and can be customized with logos, slogans, or other branding elements. Custom lanyards are often used in conferences, trade shows, or corporate events to enhance brand visibility and create a sense of professionalism. They can be designed in different colors, widths, and lengths to suit the specific needs and preferences of the organization. Some custom lanyards also come with additional features like breakaway clasps or retractable badge holders for added convenience and safety. Overall, custom lanyards are an effective and versatile promotional tool that can help businesses and organizations make a lasting impression on their target audience.

Benefits of using custom lanyards

Custom lanyards offer a range of benefits for businesses and organizations. Here are some key advantages:

  1. Brand visibility: Custom lanyards provide an excellent opportunity to showcase your brand logo and message. When worn by employees, attendees, or customers, they become walking advertisements, increasing brand visibility.

  2. Professionalism: Custom lanyards add a professional touch to any event or workplace. They give a sense of unity and belonging, creating a cohesive and professional image.

  3. Security: Lanyards can be used as identification tools, displaying ID cards, access badges, or keycards. This helps to enhance security by easily identifying authorized personnel.

  4. Convenience: Lanyards offer a convenient way to carry essentials such as keys, ID cards, or small tools. They keep these items easily accessible and prevent loss or misplacement.

  5. Cost-effective: Custom lanyards are an affordable and cost-effective promotional item. They can be ordered in bulk at a reasonable price, making them an ideal choice for businesses with a limited marketing budget.

Overall, custom lanyards are practical and personalized promotional items that provide numerous benefits for businesses and organizations.

Popular uses of custom lanyards

Custom lanyards have become increasingly popular in a variety of settings due to their practicality and personalized nature. Here are some of the most common uses of custom lanyards:

  1. Promotional events: Custom lanyards are a popular choice for promotional events, as they provide a practical way to display identification cards, badges, or event tickets. They can also be customized with logos or branding, making them an effective marketing tool.

  2. Conferences and trade shows: Custom lanyards are often used at conferences and trade shows to help attendees easily identify staff members, speakers, or exhibitors. They can also be used to hold name tags or access cards, ensuring a seamless and professional event.

  3. Schools and universities: Custom lanyards are commonly used in educational institutions to identify students, staff, and visitors. They can be customized with school colors or logos, promoting a sense of unity and belonging.

  4. Workplaces: Many workplaces use custom lanyards to enhance security and identification. Employees can wear lanyards with their ID cards or access cards, allowing for easy identification and access control.

  5. Sports and outdoor activities: Custom lanyards are often used in sports and outdoor activities to hold equipment such as whistles, keys, or small tools. They can also be customized with team logos or slogans, adding a touch of personalization and team spirit.

In conclusion, custom lanyards have a wide range of popular uses, from promotional events to schools and workplaces. Their practicality and customizable nature make them a versatile and effective promotional item.

Design Options for Custom Lanyards

Material options

When it comes to choosing the right material for custom lanyards, there are several options to consider. Each material has its own unique qualities and benefits. Here are some popular choices:




Durable and affordable, polyester lanyards are a common choice for promotional events. They can be easily customized with logos and text.


Known for its strength and softness, nylon lanyards are a great option for long-term use. They are comfortable to wear and can withstand daily wear and tear.


If you're looking for a more elegant and professional option, woven lanyards are a perfect choice. They are made using a weaving technique, which allows for intricate designs and patterns.

In addition to these materials, there are also eco-friendly options available, such as lanyards made from recycled materials or organic cotton. These options are perfect for businesses and organizations that prioritize sustainability.

When choosing the material for your custom lanyards, consider factors such as durability, comfort, and the image you want to portray. It's important to select a material that aligns with your brand and meets your specific needs.

Printing methods

When it comes to custom lanyards, there are several printing methods available to ensure your design stands out. Screen printing is a popular choice for its durability and vibrant colors. This method involves pressing ink through a fine mesh screen onto the lanyard material, creating a crisp and long-lasting design. Dye sublimation is another option, which uses heat to transfer dye onto the lanyard fabric. This method allows for complex and detailed designs, as well as full-color printing. Heat transfer printing is a versatile method that uses heat to transfer a design onto the lanyard material. It is ideal for multi-color designs and offers a smooth finish. Finally, there is embroidery, which involves stitching the design directly onto the lanyard. This method creates a more textured and tactile design, perfect for a classic and sophisticated look. Each printing method has its own unique characteristics, so choose the one that best suits your design and branding needs.

Attachment options

When it comes to custom lanyards, there are various attachment options available to suit different needs and preferences. Here are some popular attachment options:

  • Bulldog clip: This type of attachment is ideal for holding ID cards, badges, or keys securely. It features a spring-loaded mechanism that allows for easy attachment and detachment.

  • Swivel hook: The swivel hook attachment is perfect for holding lightweight items such as keychains or small accessories. It allows for 360-degree rotation, making it convenient to use.

  • Breakaway safety clasp: This attachment option is designed for safety purposes. It has a quick-release mechanism that allows the lanyard to detach easily in case of an emergency or when caught on something.

  • Plastic buckle: The plastic buckle attachment is a popular choice for lanyards used in events or conferences. It provides a secure and adjustable fit, allowing the wearer to easily remove or adjust the lanyard.

With these attachment options, you can customize your lanyards to meet your specific needs and enhance their functionality.

How to Choose the Right Custom Lanyard

Consider your purpose

When choosing custom lanyards for your promotional items, it's important to consider your purpose. Are you looking to promote your brand at an event? Or are you planning to use lanyards as a way to identify staff members at your organization?** Understanding your purpose will help you determine the type of lanyard design and features that will best suit your needs.

One important factor to consider is the material of the lanyard. Nylon lanyards are durable and long-lasting, making them ideal for long-term use. Polyester lanyards are also a popular choice as they are cost-effective and can be customized with vibrant colors and designs.

Another consideration is the attachment options for your lanyards. Swivel hooks are a versatile option that allows for easy attachment and detachment of ID badges or keys. Bulldog clips are another popular choice, providing a secure grip for holding ID cards or other items.

Lastly, think about the customization options available for your lanyards. Screen printing is a common method for adding logos or text to lanyards, while heat transfer allows for more intricate designs and gradients. Embroidery is another option that adds a professional and high-quality look to lanyards.

By considering your purpose and exploring the various options available, you can create custom lanyards that are not only practical but also personalized to reflect your brand or organization's identity.

Evaluate your budget

Before diving into the world of custom lanyards, it's important to evaluate your budget. Determining how much you are willing to spend will help you make informed decisions throughout the process. Consider the quantity of lanyards you need and any additional features or customization options you desire. Keep in mind that the cost of custom lanyards can vary depending on factors such as material, design complexity, and attachments. Creating a budget will ensure that you stay within your financial limits while still achieving your desired outcome.

To help you get started, here is a table that outlines the average cost range for different types of custom lanyards:

Type of Lanyard

Average Cost Range


$1.50 - $3.00


$2.00 - $4.00


$2.50 - $4.50

Additionally, consider any potential discounts or bulk pricing options offered by lanyard suppliers. By carefully evaluating your budget and exploring available options, you can make the most of your investment in custom lanyards and create practical and personalized promotional items that align with your brand identity.

Think about branding opportunities

When it comes to custom lanyards, branding opportunities are endless. These practical and personalized promotional items can be customized with your company logo, slogan, or any other branding elements. By incorporating your brand into the design of the lanyards, you can create a cohesive and professional look for your team or event. Custom lanyards also serve as a subtle yet effective marketing tool, as they can help increase brand visibility and recognition. Whether you're using them for employee identification, event passes, or as giveaways at trade shows, custom lanyards are a great way to promote your brand and leave a lasting impression on your target audience.

Additionally, custom lanyards offer a variety of branding options. You can choose from different materials, colors, and printing techniques to create a lanyard that perfectly represents your brand. Some popular branding options include screen printing, dye sublimation, and woven labels. Each option offers its own unique benefits and can help you achieve the desired look and feel for your custom lanyards.

Furthermore, custom lanyards can be used as a branding opportunity beyond just the logo. You can include additional information on the lanyards, such as your website URL, social media handles, or a call-to-action message. This allows you to engage with your audience and drive them to take action. Whether it's visiting your website, following you on social media, or participating in a promotional offer, custom lanyards can serve as a powerful tool to enhance your brand's visibility and connect with your target audience.

In summary, custom lanyards offer numerous branding opportunities. They can be customized with your logo and other branding elements, allowing you to create a cohesive and professional look. Custom lanyards also serve as a subtle marketing tool, increasing brand visibility and recognition. With a variety of branding options available, you can choose the materials, colors, and printing techniques that best represent your brand. Additionally, custom lanyards can include additional information to engage with your audience and drive them to take action. Overall, custom lanyards are a practical and personalized promotional item that can greatly enhance your brand's visibility and leave a lasting impression on your target audience.

Tips for Ordering Custom Lanyards

Find a reputable supplier

When it comes to custom lanyards, it's important to find a reputable supplier who can provide high-quality products. A reputable supplier will have a wide range of options to choose from, including different materials, colors, and styles. They should also offer customization options, such as adding logos or text to the lanyards. Additionally, a reputable supplier will have good customer reviews and a track record of delivering orders on time. To find a reputable supplier, you can start by researching online and reading customer reviews. You can also ask for recommendations from colleagues or other businesses who have purchased custom lanyards before. Once you have a list of potential suppliers, make sure to compare their prices, quality, and turnaround time. By choosing a reputable supplier, you can ensure that your custom lanyards will be both practical and personalized promotional items that leave a lasting impression on your target audience.

Request samples

Before placing a large order for custom lanyards, it's always a good idea to request samples from the supplier. This allows you to evaluate the quality of the lanyards and ensure that they meet your expectations. Requesting samples also gives you the opportunity to test the durability, comfort, and functionality of the lanyards before committing to a larger purchase.

When requesting samples, it's important to provide clear instructions to the supplier. Specify the type of lanyard material, color, and any additional features you require. You can also request samples of different customization options, such as printing or embroidery, to see which one best suits your needs.

Once you receive the samples, take the time to thoroughly examine them. Check for any defects, such as frayed edges or uneven printing. Test the strength of the attachments, such as the clip or hook, to ensure they are secure and reliable. Consider the comfort of wearing the lanyard and how well it fits around the neck.

By requesting samples, you can make an informed decision when ordering custom lanyards for your promotional needs. It allows you to assess the quality, functionality, and overall appeal of the lanyards before making a larger investment.

Review the artwork and proof

Before placing your order, it is essential to review the artwork and proof of your custom lanyards. This step ensures that the design and layout are accurate and meet your expectations. Carefully examine the artwork, including the logo, text, and any additional graphics or images. Check for any spelling or formatting errors, as well as the overall aesthetic appeal. If necessary, make any necessary adjustments or corrections. Once you are satisfied with the artwork, request a proof from the lanyard manufacturer. The proof is a representation of how the final product will look, allowing you to preview the design before production. Take the time to carefully review the proof, paying attention to details such as color accuracy, size, and placement. If any changes are needed, communicate them to the manufacturer. By thoroughly reviewing the artwork and proof, you can ensure that your custom lanyards will meet your expectations and effectively promote your brand or event.

Custom lanyards are versatile and effective promotional items

Custom lanyards are versatile and effective promotional items that can be used in a variety of settings. Whether you are promoting your business, organization, or event, custom lanyards offer a practical and personalized way to get your message across.

One of the key benefits of custom lanyards is their versatility. They can be customized with your logo, slogan, or any other design that represents your brand. This allows you to create a unique and eye-catching promotional item that stands out from the crowd.

Custom lanyards are also highly effective in promoting your message. They can be worn around the neck or attached to bags, making them highly visible to others. This ensures that your brand or message is constantly on display, increasing brand awareness and visibility.

In addition to their promotional benefits, custom lanyards also serve a practical purpose. They can be used to hold ID badges, keys, or other small items, making them a useful accessory for employees, students, or event attendees.

Overall, custom lanyards are a practical and personalized promotional item that offers versatility, effectiveness, and practicality. Whether you are looking to promote your business, organization, or event, custom lanyards are a great choice to make a lasting impression.

Investing in custom lanyards can enhance your brand image

Custom lanyards are not just practical accessories for holding identification cards, keys, or badges; they can also be powerful promotional tools for your business. By investing in custom lanyards, you have the opportunity to showcase your brand logo, colors, and message in a highly visible and professional manner. Whether you are using custom lanyards for your employees, event attendees, or as giveaways, they can help create a cohesive and professional image for your brand.

One of the key benefits of custom lanyards is their ability to increase brand recognition. When your employees or event attendees wear lanyards with your logo and colors, it creates a visual association between your brand and the people wearing them. This can help reinforce your brand identity and make it more memorable to others. Additionally, custom lanyards can serve as conversation starters, allowing people to inquire about your brand and its offerings.

Custom lanyards also provide a cost-effective way to promote your business. Compared to other promotional items, such as t-shirts or pens, lanyards are relatively inexpensive to produce and distribute. They are lightweight and easy to transport, making them ideal for trade shows, conferences, and other events. Furthermore, lanyards have a practical use, meaning that people are more likely to keep and use them, increasing the exposure of your brand over time.

Moreover, custom lanyards can be personalized to fit your specific needs and preferences. You can choose from a variety of materials, styles, and attachments to create lanyards that align with your brand's aesthetic and functionality. Whether you prefer woven lanyards for a classic look or full-color printed lanyards for a vibrant design, there are options available to suit your brand's unique requirements.

In conclusion, investing in custom lanyards can be a valuable marketing strategy for your business. They not only serve a practical purpose but also enhance your brand image by increasing recognition, promoting cost-effectively, and providing personalization options. By incorporating custom lanyards into your promotional efforts, you can create a lasting impression and establish a strong presence for your brand.

Take advantage of the customization options available

Custom lanyards offer a wide range of customization options, making them practical and personalized promotional items. Logo imprinting is one of the most popular customization options, allowing you to showcase your company's brand or event logo on the lanyard. This creates a cohesive and professional look, reinforcing brand recognition. Additionally, you can choose from a variety of colors, materials, and attachments to suit your specific needs. Whether you prefer a vibrant and eye-catching lanyard or a more subtle and elegant design, there are options available to match your style. Furthermore, you can include additional features such as safety breakaways, badge holders, or key rings to enhance the functionality of the lanyard. By taking advantage of the customization options, you can create a unique and memorable promotional item that effectively represents your brand or event.

Quote request

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Simply fill out the form below to request a custom quote for your lanyard needs. Our team of experts will work with you to create the perfect design and provide you with a competitive quote.